Incentive and engagement specialist agency FMI Group aims to raise £10,000 a year for industry charity Meetings Industry Meeting Needs (MIMN) by recycling old mobile phones and tablet computers.
The Old Stock Charity Challenge will see FMI collect any manufacturers’ old stock of mobiles and tablets for a handling fee of 15 per cent of their total recycle value, and then return the amount raised through recycling contacts directly to the manufacturer before donating 15 per cent of that fee to MIMN. Recycled items are either reused in other countries or repurposed to reduce the amount that goes to landfill.
FMI’s app developer subsidiary, Red C, which it acquired in 2013, has also developed a builders’ app enabling independent traders to contact other traders to make offers for and come and collect any unused or leftover materials when a job is completed.
MD John Fisher said: “We have been providing this environmental service for some of our tech sector clients for a few years now in an informal way and thought why not formalise it in a proper offer and make some money for a good cause at the same time? We hope to raise at least £10,000 this year through this method.”
